

Lettering is the art of drawing letters by hand, focusing on the unique design and creation of each individual character. It‘s about crafting letters as illustrations, considering their form, structure, and how they interact within a composition.
Why lettering?
Visual Storytelling:
Lettering can convey emotion, mood, and personality through its style and execution. It can elevate text beyond mere information and transform it into a piece of art.
Brand Identity:
Unique lettering styles are used to create distinctive logos, wordmarks, and brand identities that are memorable and impactful.
Creative Expression:
Lettering is a powerful form of artistic expression, allowing for creativity and individuality to shine through.
Enhancing Design:
Lettering adds a unique and personal touch to various design projects, such as posters, invitations, packaging, and murals.